Prague, 9 November 2026 – According to the Czech Statistical Office, Prague welcomed 2,317,464 domestic and international visitors between July and September, 3% more than in the same period last year. Demand for more luxurious hotels and better-quality services is also growing. Prague continues to strengthen its position as a highly rated destination, with the latest figures from Data Appeal Mabrian Intelligence placing it ahead of cities such as Berlin and Vienna in the overall rankings. Germany was Prague’s largest source of international visitors (274,885), followed by the United States (172,126), Poland (128,076) and the United Kingdom (107,859). Visitor numbers saw particularly strong growth among travellers from Ireland (+23% year on year), Israel (+26%, despite the challenging geopolitical situation in the Middle East) and Taiwan (+27%). Prague’s largest Asian markets were South Korea (44,751 visitors), China (44,066) and Taiwan (27,824). Israel was the largest source of visitors from the Middle East, with just over 60,000 arrivals in the third quarter of this year. More than 400,000 domestic visitors came to Prague in the third quarter, accounting for around a fifth of all arrivals. In the first nine months of 2026, Prague welcomed 6,148,040 visitors, up 2% on the same period last year. “Visitor numbers have held steady over the past three years, with no major fluctuations. This gives us room to further develop our activities aimed at attracting affluent travellers while continuing to improve the service they receive year by year. These improvements are reflected in the destination ratings, where Prague scored 92 points, ahead of nearby capitals such as Berlin and Vienna,” says František Cipro, Chairman of the Board of Directors of Prague City Tourism. The ratings take into account factors including safety, how satisfied visitors are with their hotels and the range of things to see and do. The luxury hotel segment is also growing, along with its occupancy rates Average occupancy across all Prague hotels reached nearly 78% in the first nine months of the year, the highest level since 2023. This represents an increase of more than 12% from the 69% recorded between January and September 2023. Occupancy reached 86.4% of available capacity in September, the highest monthly average so far this year and the highest September figure in the last four years. Prague’s top-end hotels also performed strongly. According to the latest report from STR, which tracks hotel performance, demand for rooms in this segment reached a record high this year, even as room rates continued to rise. Occupancy at luxury hotels reached 83% in September, the highest September figure in seven years. “These figures make it clear that people who come to Prague aren’t coming here to save money, but are prepared to pay more for high-quality, luxury services. After six years of sustained work, we’re now attracting visitors with greater spending power to Prague, for whom the quality of services is a key consideration. By improving what Prague offers visitors and running targeted campaigns, we’ve been able to change travel patterns and the mix of visitors the city attracts,” says Cipro.
